Laundry contacted us to direct this project called “Chase the Spark” for an Adidas campaign alongside Ninja, for their new Ninja clothing Brand, We started to produce it first thing in the year but it’s premiere was delayed due to the pandemic, so we are truly super happy to share it with you! We worked with many amazing artists in this project!

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credits

Client:
Adidas

Agency:
3am

Production Company:
Laundry

ECD:
Tony Liu, PJ Richardson

Executive Producer:
James Sweigert

Executive Producer/Head of Production:
Matthew Primm

Senior Producer:
Meredith Panicara

Producer:
Nicky Maser

Director:
Rudo Co.

Producer:
Ruby Valls, Esteban Cuenca

Line producer:
Ruby Valls

Production Assistant:
Julia Tiscornia

Art direction:
Pablo R. Roldán

Character design:
Ezequiel Torres, Martin Vinograd Diseño: Mariano Albano, Ailen Sbrizza, Nacho Flores

Styleframes:
Sike, Hannah Ruth, Matias Basla, Patricio Delpeche, Pablo R. Roldán

Background:
Sike, Humberto Irigoyen

Animatic:
Ezequiel Torres

Animation direction:
Ezequiel Torres

Lead animation:
Franco Pelicciaro, Ezequiel Torres

Cel animation:
Ezequiel Torres, Juan Pedro Ramos, Franco Pelicciaro, Antoine Ronzon, Martin Gil, Diego Polieri, Patricio Rey, Jesica Bianchi, Nicolas Sole

Cel animation assistance, clean up & color:
Agostina Solvemini, Matilda Segura, Mariano Fernandez, Ana Inés Flores, Malena Medel, Mariana Diaz, Esteban Dunand, Daniela Donato, Camila Strussa, Micaela Carrizo, Micaela Gabot, Martin Prenassi, Amadeo Meza, Andres Moncalvo

Motion graphics:
Diego Ferrero

Digital composition:
Ivan Greco, José Carmagniola, Pablo R. Roldán